You Don't Need a Goal Weight chronic weight gain diet culture weight loss tool

In fact, they're quite harmful.

Goal weights are an invention of diet companies. They are an unnecessary ‘motivator’ and do more harm than good. The more acute the distance between you and some magical number, the higher the likelihood you’ll agree to a plan with a 90%...

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Why is it so impossible for me to lose weight? chronic weight gain environment food processing time management

It's not but you're approaching it with bad ideas.

Myopically focusing on calories, carbs, and steps makes it impossible to get somewhere better.

Weight loss isn’t simple so why do we keep treating it that way?
The short answer is that we’ve allowed diet companies to define...

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Why is weight loss so hard? chronic weight gain environment food processing obesogenic

Your understanding of weight gain is incorrect and it’s trapping you in an endless struggle.

The way we understand weight is informed by diet culture.
I spend a considerable amount of time trying to communicate how wrong our societal ideas about weight gain are. The problem is that I’m...

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